Robert O’Shaughnessy is co-founder of the Higher Ground Agency, a PR & Marketing firm in California. Robert leads his agency’s marketing team. The agency provides comprehensive PR, Social Media and Marketing services, and Robert focuses on agency projects like website builds, branding & identity projects, marketing strategy and messaging, and in general walking clients through the process from the inception of an idea to being a recognized brand. Robert is the founder of the California Chair of the Cannabis Marketing Association (CMA), an organization that hosts monthly networking events for cannabis industry pros.

Today, Robert is a co-chair of the NCIA’s Marketing and Advertising committee (“MAC”). Robert is also a frequent speaker and published writer and has spoken at cannabis industry events including NECANN 2017, NCIA events, and Cannabis Marketing Association events. Robert began his career as a writer, and the written word will always be his first love. After graduating from Boston University, Robert spent 1999 – 2001 living in Prague while teaching English, and then he started working in digital media, first at George Washington University. The rest is history. He would undoubtedly he happy to grab a beer with you.